About Magnor Equity Partners
Magnor Equity Partners is a holding company founded by John Magnor.
Magnor Equity Partners takes equity positions in B2B companies with proven offers and runs their client acquisition end to end. The firm was founded by John Magnor and currently scales four B2B companies.
Who founded Magnor Equity Partners?
John Magnor is the founder of Magnor Equity Partners, a holding company that takes equity positions in B2B companies and runs their client acquisition end to end.
The model is simple. Magnor Equity Partners looks for B2B companies with a proven offer and a ceiling they cannot break through on their own, then takes over the entire revenue engine: paid acquisition, email campaigns, backend selling systems, and the sales team itself. John has built and trained multiple virtual sales teams and installs that infrastructure directly into partner companies rather than advising from the outside.
He started Trustify in college and grew it to $500,000 per month, then sold half the company to an operator so he could scale several businesses at once instead of being the bottleneck in one.
Magnor Equity Partners is currently scaling four B2B companies and taking on a small number of new positions each year.
John Magnor's personal site carries his longer background and his writing on client acquisition.
Why does Magnor Equity Partners take equity instead of fees?
Magnor Equity Partners takes equity because the work is operating work. Building a sales team, rewriting a CRM, and turning on paid traffic takes quarters to pay off. A monthly invoice pushes both sides toward whatever looks good inside thirty days, and client acquisition built that way falls over.
Equity also settles the argument about scope. When the firm owns part of the company, there is no negotiation over whether fixing the follow up sequence is included.
Who does the work inside a partner company?
Magnor Equity Partners installs operators. John Magnor has built and trained multiple virtual sales teams, and the firm hires, trains, and manages reps directly inside the partner company rather than handing over a playbook.
How do you reach Magnor Equity Partners?
Magnor Equity Partners reads everything sent to magnorequitypartners@gmail.com. John Magnor is also on LinkedIn. The partner page lists what to include.