Portfolio

Which companies are in the portfolio?

Trustify is the company Magnor Equity Partners names publicly. The remaining three positions are B2B companies with proven offers that asked not to be listed. Each one runs the same four functions through the firm.

Trustify sits differently from the other three. John Magnor founded it and sold half of it, so the 50% is a founder's holding rather than a partnership position. Every position Magnor Equity Partners takes in a new company is a minority one.

What is Trustify?

Trustify is an online review management company. John Magnor started Trustify in college and grew it to $500,000 per month, then sold half the company to an operator so he could scale several businesses at once.

Trustify is the reason Magnor Equity Partners exists. It ran on an offer with no risk on the buyer's side, which made referrals and an affiliate network do most of the work. That lesson, that the offer and the distribution partners matter before the ad account does, is what the firm now applies elsewhere. Visit Trustify.

Why are three companies undisclosed?

Magnor Equity Partners does not publish a partner company unless the founder wants it published. Naming a company also names its acquisition strategy to its competitors, and for three of the four positions that trade is not worth making.

Is Magnor Equity Partners adding positions?

Magnor Equity Partners takes on a small number of new positions each year. The firm runs client acquisition itself rather than outsourcing it, so the number of companies it can hold at once is limited by attention.

Read how the Magnor Equity Partners model works before getting in touch.